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Research
Interviews that change roadmaps
Interview formats that consistently move priorities, and how to spot the ones that do not.
Day
Day 1
Date
June 10
Time
14:00 – 14:40
Room
Hall C
![[object Object]](https://framerusercontent.com/images/BEG5zy7TjKM10oDvERtMdn5vI.svg?width=1200&height=750)
Research only matters when it changes a decision. Lena shares the interview formats her team uses every week and how findings travel from a call to a roadmap.
Topics
Choosing who to talk to, and when
Writing questions that avoid polite answers
Turning notes into a one-page decision memo
Speaker
Lena Vogt
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